I had the great fortune to be part of James Cridland's panel, "Mobile Apps: Hearing from the Listener," at the Radiodays Europe convention earlier this month. To summarize the panel's focus, listeners are becoming more used to the ideas of customization and personalization. The challenge for radio, as Cridland put it, is how it can catch up. For my part, I talked about retaining audience and the value of metrics to learn about what makes for effective content. The panel was a quick 50 minutes in the middle of a stacked three-day agenda. Here's some of what I learned, heard and saw while walking the floor and bouncing from room to room.Read More
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I started a podcast in May 2014 called Car Con Carne: The World's Only Barbecue Podcast Recorded in a Car. The show's title served as the elevator pitch: It's a podcast recorded in my car outside barbecue restaurants. Yes, it's ridiculous, but I believe podcasts should have a distinct position.
The podcast started as a joint venture with my friend Mike. We'd worked together at a couple of now-defunct Chicago radio stations (Q101, WZZN), and have been friends ever since. The unofficial distribution of show responsibilities had me handling guest booking, show prep, and social and web updates. Mike took care of all the audio concerns: Editing, production and gear. It was an arrangement that worked beautifully; I can edit audio well enough, but I'm certainly not fast. He does that sort of stuff in his sleep. (Not really. That would be weird.)Read More